So if you’re still not sure how this whole social shopping thing relates to your business, check out what the ladies at 23 Crystals are up to.
The two swarovski loving sisters who run 23 Crystals not only have a knack for making pretty handmade jewelry, but know their stuff about online marketing. If you check out their About Us page not only will you find info about the sisters themselves and the story behind their store name, but you’ll find links to their blog, Facebook group and a great video. Just for being a customer and reading a little bit about them, 23 Crystals offers a really cool tutorial on how to make a swarovski crystal heart necklace like the one shown in the video as well as a 10% off coupon code just for watching.
Engaging your customers with tutorials and videos and giving them something a little extra with coupons really goes a long way in creating a loyal customer base who will continue to come back and shop with you.
Tags: jewelry, jewelry online store, swarovski crystals