Getting new customers is good. Getting customers to return is even better.
Create a personal touch with your customers so they will think about you long after your product has been used. I remember getting a package a few years ago from a backpack I ordered online. Along with the backpack they sent me pictures of how they made it and a little bit about the person that shipped it to me. I thought that was sooo cool!
Here are some ideas on creating a personal touch:
- Put a big smiley face on the package saying “Open with a smile! You just got a package 
”
- In the package put a picture of your pet, you, an action shot of you with the product you just shipped to them, a funny picture
- Put in a hand made personal note saying thank you for their business
- Give them a free sticker button with your store name on it
Has something worked for you? Post your ideas in the comments.
Tags: shipping
One time my package came gift wrapped saying this is a present to you! For a few seconds I felt like it was Christmas morning (even though it was in the summer)
I think adding a picture of myself is a little creepy although I do like the idea of adding a personal touch.
I remember getting a thank you note from a local indie band when they shipped me their album….
the band, you wonder?
Maroon Five! How cool is that?!
haha that is pretty cool
Because my business is one of a kind jewelry and my customers spend quite a bit , I do what Jose mentioned but don’t actually call it a “present” per se. I DO make the package and it’s contents so beautifully and creatively wrapped that the recipient always writes back to comment that it was like Xmas.
I layer my wrapping in such a way that each part of the purchase (eg. earring, necklace, bracelet…a surprise gift) is tucked into the layers of tissue . As the wrapping paper is unrolled a different part of the purchase is revealed..always with a bow or note in each section.
If the purchase is only one item, I then layer in little treasures like a very nice sealed herbal tea bag, one of my advertising bookmarks, a wrapped chocolate..etc etc etc.
The cost is very little for the HUGE impact this giftwrapped “striptease” has….lol! People just love it and I love hearing about their smiles when they open their treasures. The bonus….it brings repeat business and referrals