Tips for Creating an Online Store

The best way to name your products and figure out what you should write in your descriptions is finding out how many people are actually searching for a specific keyword.

1. Go to http://inventory.overture.com/

2. Search for your product keywords

3. Add those keywords to your product descriptions, product name, about sections, etc.

NOTE: you want to make sure that someone is searching for it. But you also want to make sure a gazillion people are also NOT searching for it. You want to cater to a unique niche audience.

There are a few key occasions that merit gift giving every year. From Valentine’s Day to birthdays, presents are always in demand. With the month of April drawing to a close, gift givers must prepare for another “fast approaching” special occasion, Mother’s Day.

According to an article on E-commerce News, “Online shopping for mothers will see an increase of 20 percent.”

From flowers to clothing, internet business will most likely see a rise in site traffic.

We just upgraded our entire Administration panel (now called Headquarters).

The Flying Cart admin tool will see a significant upgrade in the next few weeks. Renamed “Headquarters”, the application now has:

• bigger buttons and text
• a reorganized navigation system
• support for both PayPal Web Payments Standard and Web Payments Pro
• monthly invoices
• Dashboard with store sales summary and list of all unshipped orders
• entry of custom colors and sizes for products with slick new interface

We are excited to be releasing these new features to our customers.

We were excited to see Flying Cart mentioned on several tech blogs in the past week:

Pick!t
Wwwhat’s New
AccessOWeb 2.0
DaoDao
Mashable/Digg
Gennio
Giovy

Our waiting list continues to grow steadily thanks to these media mentions and the word-of-mouth publicity that we are getting.

When you create an online store, you need good product images. There is no way around that. You can take your own if you want, but the lighting might turn out funny or the focus might be off. I have been cleaning out my house selling things on eBay, and there the quality doesn’t matter so much. I still sold my old pair of work boots even though the photo was overexposed and the background included a glimpse into my house. If I were trying to look professional though, my photos definitely would not fly.

J. Tichenor Photography

We realized that Flying Cart stores need a better solution. We have partnered with a group of independent photographers who are willing to come to store locations, take product images, and provide them in a digital format ready to be uploaded. The quality and pricing will vary. Most of our current partners are located in the Chicago area, but the coverage will grow and expand as more people hear about us. We welcome any photographer to partner with us. It is a win-win situation because we support independent artists and our customers get the images that they need.

All the photos on this site have been taken by photographers who are available for hire. Here are some of our first partners:

www.arielphotography.net
www.paulshermanphotos.com
www.stevenjohnsonphotography.com
www.rohanchitrakar.com
www.beverdigitaldesign.com
www.vicvegas.com
joyhamel.com/
www.dsodphoto.com
www.mkmodels3.com
www.janetmootz.com/
tadphoto.com
www.daniellehom.com
www.inhousesolutions.biz
web.mac.com/jrice13/iWeb
www.thecatrinigroup.com
www.sadowskiphoto.com
www.bartphotography.com/
www.craigeilerphotography.com
www.warrenstreet.com/PCDAabmc.html
www.jtichenorphotography.com

We just launched our shiny new marketing website today – www.flyingcart.com

2007 is going to be the year of Flying Cart.

Josh Rice Photography